Building and scaling B2B appointment-setting agencies (Clutch, G2, UpCity, Inc. Regionals, National Excellence) over 10+ years
Specialist in budget-smart outbound and demand generation strategies for growing B2B companies at scale
Content creation expert with a Newsletter read by 2,500+ agency owners, and a podcast that he hosts (Belkins Podcast: top 1% on Spotify and YouTube), featuring C-suite leaders from ZoomInfo, Gong, Zapier, Salesloft, G2, and more
Regular public speaker on B2B marketing, outbound sales, and agency growth
About the author
Michael Maximoff is the Founder and Chief Growth Officer of Belkins, the #1 ranked B2B appointment-setting agency by Clutch, G2, UpCity, and more — a distinction held for five consecutive years, including a Top 5 Global Professional Services ranking in 2025. Over the past decade, Michael has built Belkins from the ground up into a globally recognized leader in B2B growth, specializing in budget-smart outbound strategies that drive measurable results for clients.
Beyond the agency, Michael is a prolific voice in the B2B marketing world. He created From Zero to Agency Hero, a newsletter read by 2,500+ agency owners, and hosts the Belkins Podcast — a top 1% marketing podcast on Spotify and YouTube — where CROs and CMOs from companies like ZoomInfo, Gong, Zapier, Salesloft, and G2 share insights on scaling businesses and navigating today's marketing landscape. He is also a regular speaker on B2B growth, outbound sales, and the future of marketing.
